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Pureology: The Ultimate Guide to Professional Colour Care

Pureology hair care products on counter

Pureology stands as the leading Professional Colour Care Brand in the US, originating from California with a mission to craft top-tier professional hair care products tailored for colour-treated hair. Their commitment extends beyond hair care, emphasizing environmental sustainability and integrity.

Pureology has a wide range of hair care products but the focus on the products includes the following key features.

They are the champion of professional colour care with the first ZEROSULFATE and 100% vegan hair care formulas.

The integrity, sustainability, and purity of the products are important to Pureology. They aim to deliver the best quality and extraordinary colour care all while protecting the environment with pure formulas.

Pureology Product Features and Benefits

Pureology differentiates itself from competitors like Olaplex, Biolage, and Redken through innovative formulas and product features:


A patented ingredient blend is infused into every formula to protect colour vibrancy and ensure lasting colour payoff. Sunflower Seed, a UV Filter, and Vitamin E fight colour-depleting environmental effects while ensuring lasting shine.


Their exclusive formulas gently cleanse without stripping colour, thanks to a blend of corn, coconut, and sugar.


Every formula is made without animal products or by-products. Pureology never tests on animals.


Highly concentrated shampoos boast 70+ applications in a single bottle.


Dual-benefit formulas provide colour protection and customized care to address individual hair needs.


All Pureology Shampoo & Conditioner formulas are mineral oil-free and paraben-free – and they are safe for you and the environment.


Dual-benefit, professional-quality colour care with premium formulations, customized for every need.

Beyond Pureology’s main product features, there are some other features you should know. Pureology has an aromatherapy scent, with a blend of ylang-ylang, bergamot and patchouli. The conditioner's scent is peppermint and made with corn mint essential oils.

Pureology’s products are created to experience beauty through the senses. Their aromatic scents and textures transport you through a sensorial journey like no other.

Pureology users will experience the benefits of their innovative formulas such as moisturizing, nourishing, repairing, strengthening, and more. All these benefits lead to the strongest and healthiest hair we are all looking for.

Pureology hair care products flat lay

Can I use Pureology on My Hair Type?

Pureology offers products suitable for all hair types, including fine, curly, oily, and colour-treated hair. 

What are Pureology’s Most Popular Products?

Colour Fanatic Multi-Tasking Leave-in Spray

Pureology Colour Fanatic Multi-Tasking Leave-in Spray

Pureology Colour Fanatic Multi-Tasking Leave-in Spray is a treatment that protects from damage, primes for heat, detangles, and adds shine to keep your hair healthy and looking flawless from root to tip. With a signature aromatic blend of Rose, Cedarwood, and Floral ginger, this multi-tasking mist boasts 21 benefits to ensure your hair is primed, protected, and perfect.

Hydrate Shampoo

Pureology Hydrate Shampoo

Pureology Hydrate Shampoo is a luxuriously creamy, sulfate-free formula that incorporates Jojoba, Green Tea, and Sage to deeply hydrate normal to thick, dry, colour-treated hair. With an aromatherapy blend of Lavender, Bergamot, and Patchouli, this shampoo will leave your locks feeling moisturized and protected.

Hydrate Conditioner

Pureology Hydrate Conditioner

Pureology's Hydrate Conditioner is a dream come true for your locks! This moisture-rich mix of Jojoba, Green Tea and Sage quenches each dehydrated strand's thirst, all while protecting every single colour-treated hair with its minty, mentholated, and green-scented signature blend. Get ready to experience touchable softness and superior hydration!

Where Can I Buy Pureology?

Purchase your favorite Pureology products conveniently online or in-salon at COBIA. Explore shampoo and conditioner sets for added convenience. Stay updated on the latest Pureology promotions by following us on social media and signing up for our newsletter.