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Defy Damage Protective Shampoo

$2294 CAD $2699
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Size

Free Express Shipping Over $75

Description

With a rich, luxurious lather featuring damage-preventing ingredients, Joico Defy Damage Shampoo swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant colour. Exclusive SmartRelease Technology boosts hair's natural defence against all types of daily damage resulting in shiny, silky smooth, clean strands for wonderfully resilient and healthy-looking hair.

Worth Noting
  • Nourishing
  • Strengthening
  • Sulfate-free
  • Colour-safe
Standout Ingredients
  • Protective Lipid to prevent thermal, chemical, styling, and UV damage
  • Moringa Seed Oil for antioxidants, Vitamins A and E, Zinc and Silica
  • Arginine to strengthen hair bonds and encourage bond renewal
  • New SmartRelease Technology, Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling
How-To
  • Apply to wet hair
  • Lather, then rinse thoroughly
  • For best results, follow with Defy Damage Protective Conditioner or Masque

Details

  • Concern
    Colour-Safe, Damage, Shine, UV Protection
  • Ingredient Preference
    Sulfate-Free
  • Key Ingredient
    Keratin

The Brand

There’s nothing in the world like the beauty of healthy hair. Its vitality, colour, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. They call it “Joi”. Joi is at the heart of everything they do.Joico’s salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Their joi extends beyond product to the global salon community, which they have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is a promise and commitment.

Defy Damage Protective Shampoo-Joico
Joico

Defy Damage Protective Shampoo

From $2294 CAD $2699

Concern

Colour-Safe, Damage, Shine, UV Protection

Benefit

N/A

Ingredient Preference

Sulfate-Free

Key Ingredient

Keratin

Finish

N/A

Hold

N/A

Shine

N/A

Hair Type

N/A

Skin Type

N/A

Formulation

N/A

Coverage

N/A

Colour

N/A

Water Resistant

N/A

SPF

N/A

Corded

N/A

Beard Length

N/A

Size

  • 300mL
  • 1L
With a rich, luxurious lather featuring damage-preventing ingredients, Joico Defy Damage Shampoo swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant colour. Exclusive SmartRelease Technology boosts hair's natural defence against all...
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