Blonde Life Violet Conditioner

Joico Blonde Life Violet Conditioner nourishes and neutralizes cool blonde hair in one brilliant application with a colour-balancing, powerful formula that enhances shine, hydrates dry strands, and protects from daily damage while sending brass packing. Exclusive SmartRelease Technology boosts hair's natural defence against daily damage while nutrient-rich Tamanu and Monoi oils help restore strength, irresistible softness and a bright shine while also sealing in moisture and leaving frizz behind!

Worth Noting

• Instantly cool brassy tones and brighten cool blonde hair
• Help maintain healthy-looking hair with brilliant shine
• Nourish and protect fragile blonde hair
• Provides incredible slip and detangling
• Colour-safe

Standout Ingredients

• Arginine to strengthen hair bonds and encourage bond renewal
• Monoi Oil to fight frizz and boost shine while protecting hair from environmental damage
• Tamanu Oil to hydrate, boost shine and strengthen
• Light Violet Hue to cool brassy blondes
• New SmartRelease Technology, Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling

How-To

• Apply to clean, damp hair
• Leave in 1–3 minutes
• Rinse
• Use 2-3 times per week

There’s nothing in the world like the beauty of healthy hair. Its vitality, colour, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. They call it “Joi”. Joi is at the heart of everything they do.Joico’s salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Their joi extends beyond product to the global salon community, which they have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is a promise and commitment.