Hydrate Cleanser

Authentic Beauty Concept Hydrate Cleanser is the go-to for normal to dry hair and curly locks. This clear cleanser adds elasticity and bounce and Sodium C14-16 Olefin Sulfonate provides a luxurious and caring foam minus the sulfates. For best results, use alongside the Authentic Beauty Concept Hydrate Conditioner and Hydrate Mask. 

Worth Noting

• Moisturizes
• Nourishes
• Preserves hair colour and vibrancy
• Cruelty-free and Vegan formula
• Paraben-free, Sulfate-free, Mineral Oil-free, Silicone-free

Standout Ingredients

• Mango and Basil hydrates, soothes, purifies, regenerates and revitalizes the hair and scalp
• Sodium C14-16 Olefin Sulfonate is a natural substitute for Sulfates. It cleanses the hair while providing a rich, caring foam

Aromas

• Mango and Basil
• Delicate notes of White Flowers and Vanilla

How-To

• Apply to wet hair and massage in to bring to a lather
• Rinse thoroughly and repeat if needed
• Follow with Authentic Beauty Concept Hydrate Conditioner

Authentic Beauty Concept is a natural and simple hair care company that believes in pure ingredients. Their pure formulas are carefully selected ensuring products are Vegan, free from Sulfates and Silicones. They believe in honest artisan, building on empathy, experience and skills to bring you a mindful experience, for authentic hair with a no-filter attitude. Be a part of the #authenticbeautymovement!