Color Balance Blue Shampoo

Joico Color Balance Blue Shampoo, the perfect choice for naturally dark-brunette hair with salon highlights, instantly manages to neutralize nasty brassy tones. Our exclusive true-blue formula, enhanced with Bio-Advanced Peptide Complex and Multi-Spectrum Defense Complex, removes unwanted orange tones, protects colour from fading and losing vibrancy while repairing, protecting, fighting frizz and adding shine for healthier hair with every use.

Worth Noting

• Instantly neutralizes unwanted orange tones for highlighted or lightened brunettes
• Preserves 89% of hair colour for up to 8 weeks
• Leaves hair more manageable
• Helps tame frizz

Standout Ingredients

• Bio-Advanced Peptide Complex to create a shield of protection
• Our Multi-Spectrum Defense Complex features anti-oxidant rich Green Tea Extract along with UV protection to keep colour looking great

How-To

• Massage into wet hair and allow the shampoo to absorb for 3-5 minutes
• Rinse
• Repeat the process 2-3 times per week, alternating with your regular shampoo
• Follow with Colour Balance Blue Conditioner for best results

There’s nothing in the world like the beauty of healthy hair. Its vitality, colour, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. They call it “Joi”. Joi is at the heart of everything they do.Joico’s salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Their joi extends beyond product to the global salon community, which they have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is a promise and commitment.